Why Do I Need a Good Web Host?
There’s a real correlation between your website’s performance and its value as a tool to target the right audience and create conversions.
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“How does page speed and SEO help my bottom line?”
The bottom line is page speed and SEO create a better user experience and increase the chance for your site to do what it was built for: to be seen and to get the response you want. Taken together, they increase the chance that any click turns into a sale, immediately and in the future. A proven SEO strategy gets users to your door. A fast, smooth-running site swings that door open wide.
At Rapid, we’ve seen the measurable results of what we do first-hand, applied to hundreds of clients over decades of combined experience. We know your field is competitive; so is ours. Looking at what other hosts provide, our team found the greatest value to our clients comes by combining optimized website structure, proven SEO strategy, and rock-solid security.
Web Hosts: Your (Not-So) Invisible Business Partner
At first glance, it can seem like a website does all the work, operating independently of unseen factors that either support it or stand in the way. The truth is, if you aren’t aware of these factors, chances are they’re hurting your site. A good web host acts as your silent business partner, always ensuring visitors get the best experience possible.
The factors in play:
Loading Speed
Websites with a high conversions rate load in 2 seconds or less.
With each passing second, your chance at a sale statistically go down. Over time, that makes a real difference. Plus, a fast website feels better to use, and that reality affects how your site ranks in search engine results.
So how does your site stack up? Click below to use Google’s industry-standard tool to find out.
test your website
SEO
Millions of buyers start shopping with an online search. Can they find you?
You may be offering the perfect solution, but if your website content isn’t using SEO science to appear in those search results, potential clients will have much more trouble finding you.
How can Search Engine Optimization get your website and your business in the game?
find out howSecurity & Reliability
The foundation that makes our (and your) business possible.
At Rapid, we treat each client’s website as we do our own. While the cheapest, biggest hosts cram as many websites as possible onto shared servers, (which can make any one site’s security flaws a problem for everyone), we provide the attention to detail that guarantees your site is always on and protected. Plus we’re always a text away.
See moreWeb Hosts: Your (Not-So) Invisible Business Partner
At first glance, it can seem like a website simply runs as planned, automatically doing its job, independent of any outside influences. The truth is, there are many unseen factors that, if you aren’t aware of them, are likely hurting your site’s performance. A good web host acts as your silent business partner, always ensuring visitors get the best experience possible.
A good web host provides:
Loading Speed
Websites with a high conversion rate load in 2 seconds or less.
With each passing second, your chance at a sale statistically go down. Over time, that makes a real difference. Plus, a fast website feels better to use, and that reality affects how your site ranks in search engine results.
So how does your site stack up? Click below to use Google’s industry-standard tool to find out.
test your websiteSEO
Nearly 50% of consumers start shopping with a search engine*. Can they find you?
You may be offering the perfect solution, but you aren’t using Search Engine Optimization to get into search results, it’s can be very difficult to find you.
How can SEO get your website in the game?
* Jungle Scout, “Consumer Trends Report: Q2 2022,” June 23, 2022
find out howSecurity & Reliability
The foundation that makes our (and your) business possible.
At Rapid, we treat each client’s website as we do our own. While the cheapest, biggest hosts cram as many websites as possible onto shared servers, (which can make any one site’s security flaws a problem for everyone), we provide the attention to detail that guarantees your site is always on and protected. Plus we’re always a text away.
See moreDid You Know…?
The first 5 sec
of load time has the highest impact on conversion rates.
Portent, 2019
If you’re selling online, first impressions equal sales, and studies have shown this with real people.
Each +1 sec
in the first 5 seconds drops conversions by nearly 4.5%.
Portent, 2019
If time is in your favor, chances for conversions are too. Over time, that can make a real difference in your bottom line.
70%
of consumers say page speed affects their willingness to buy from an online retailer.
Unbounce, 2019
A fast, smoothly-running site shows you take your business seriously, and that makes an impression on potential buyers.
The Need for Mobile Speed
Google has announced that mobile page speed will be used as a ranking factor in mobile searches.
How does your site score on mobile?
Get your score.
Click below and enter your web address.
Be sure to check your mobile results.
SEE YOUR PAGE SPEEDSee Rapid’s score!
See Rapid’s score!
Frequently Asked Questions
Why is a slow site bad?
According to research by Cloudflare, even a one-second delay can reduce conversion rates by up to 7%. Faster load times lead to longer average session durations and increased interaction with your website. In contrast, slow loading speed leads to high bounce rates – when visitors leave after viewing only one page – which lowers your site’s search engine rank.
Why is my WordPress site so slow?
Several factors influence performance, but if your web host is putting your site through a bottleneck along with thousands of others, it won’t matter if you’ve optimized everything on the back end, your site can still load slowly. It’s also worth knowing if your host uses server-level caching, which puts your site’s data closer to anyone viewing your site.
How can I speed up my slow WordPress site?
There are ways to optimize nearly every aspect of your website. Compressing images, properly setting plugins or deleting unnecessary ones, and updating your WordPress theme are a few ways to make your site more lightweight. Using a good web host that gives attention to each customer is a surefire way to top out your website’s performance.
What are the benefits of a fast WordPress website?
The goal of any website is to draw views and get conversions–usually a purchase. To increase the chances of that, your site needs to show up as high as possible in online searches and perform quickly and reliably. If you create this good user-experience and minimize downtime, your search engine ranking is much more likely to rise, which continues to widen the net that attracts potential customers.
Why is Rapid SEO Host right for me and my business?
Our team decided to do things differently than the massive bargain-brand hosts. Our goals are to give real attention to each of our clients, and to create a real impact on helping your website reflect the passion that goes into what you do.
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